Jetco takes fleet management and efficiency to the next level with Whip Around and Geotab

“What I love about Whip Around — you’re able to integrate with the Geotab system and we don’t have to have that one system to do everything. I like that Geotab can bring these partners to the table.”

-Jeff McKinney, Vice President of Safety, Jetco Delivery

Key results

  1. Enhanced accountability: Drivers are completing critical checks, such as refrigerated trailer inspections.
  2. Streamlined training process: Custom checklists have simplified the driver evaluation process for trainers.
  3. Integrated ease of use: Geotab integration provides a one-stop-shop.
  4. Improved customer satisfaction: Customers are thrilled with safe, efficient deliveries.

Introducing Jetco

Founded in 1976, Jetco has grown from a small operation to a diversified fleet, including straight trucks, tractor-trailers, vans, flatbeds, heavy haul and containers. Jetco continues to be a leader in the Gulf Coast shipping industry.

The challenge

As Jetco expanded its operations and fleet size, the company needed a flexible solution to manage various forms and checklists across different aspects of their business. They required a platform that could:

  1. Integrate seamlessly with their existing Geotab telematics system
  2. Provide customizable forms for different use cases
  3. Ensure accountability in critical processes
  4. Offer ease of use for drivers and trainers

The solution

Jetco already used Geotab for GPS and telematics, but they turned to the Whip Around platform’s powerful inspections tool to address these other challenges.

As Jeff McKinney, Vice President of Enterprise Safety, explains: “Geotab is the main platform, then we access Whip Around from inside Geotab. So when we need the inspection forms, we don’t have to go outside of that app — you can just slide it and find the form you need.”

Customizable forms: Jetco makes excellent use of Whip Around’s customizable forms, and not just for inspections — they build out accident report forms, refrigerated trailer check forms and even driving training evaluation forms.

“Our trainers use them for job evaluation so we have people that come out of orientation,” McKinney said. “They’ll use those to evaluate the trainees daily using forms created as a checklist.”

According to McKinney, the mandatory photo feature has been crucial for ensuring accountability, especially for refrigerated loads and oversized shipments.

“We handle some extremely hazardous chemicals,” McKinney said. “To comply with DEA regulations, we have a permit and a comprehensive checklist in Whip Around, which includes mandatory photos.”

Key results

By implementing Whip Around’s customizable forms on top of Geotab’s GPS and telematics features, Jetco has realized several operational improvements:

  1. Enhanced accountability: The custom forms and mandatory photo feature ensure drivers are completing critical checks, such as refrigerated trailer inspections.
  2. Streamlined training process: The ability to create custom checklists has simplified the driver evaluation process for trainers.
  3. Integrated ease of use: Whip Around’s integration with Geotab allows drivers to access forms without leaving the main telematics platform.
  4. Improved customer satisfaction: Assuring safe, efficient deliveries has a positive impact on overall customer satisfaction.

McKinney certainly sees the value of Whip Around’s partnership and integration with Geotab.

“What I love about Whip Around — you’re able to integrate with the Geotab system and we don’t have to have that one system to do everything. I like that Geotab can bring these partners to the table.”

By embracing Whip Around’s customizable forms alongside Geotab’s telematics solution, Jetco has enhanced its operational efficiency and safety measures, positioning itself for continued success in the competitive shipping industry.